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Free Report:


 "How to Increase Participation and Generate Enthusiasm for Your School's Reading Program"


Click Here


Listen to the Reading Is Magic Theme Song:


If your school would like a FREE copy of this song to use in your reading program, please contact us.


If you are a performer who would like to use the song in your show  Click Here




In this 40-minute show packed with audience participation students are encouraged to discover their own magic in books.


If  your school participates in “Parents As Reading Partners” (PARP) , “Reading is Fundamental” (RIF), or any other reading program, Reading is Magic is the perfect way to generate excitement and increase participation.

"We are convinced that the high per cent of participation in PARP this year-much greater than last year-is in large part due to the splendid kick-off you provided on the first day of the program.”

Harts Hill School

Whitesboro, NY


"We thoroughly enjoyed Jim's visit to our school.  When I had spoken the following day with our principal she told me that the workshops were fantastic! She could not say enough about him!" 

PTA President, Euclid Elementary School, NJ


Reading is Magic is a 40-minute assembly program for grades K-6.  Most schools, however, prefer to have two performances: Grades k-3 and 4-6.  While the message is the same in both shows, the delivery and is changed slightly to suit the grade level. The show is entirely self contained and travels with its own curtains, backdrop and public address system.  It can be presented just about anywhere—in your auditorium, cafeteria, or even on a gym floor!

Teacher guidelines are available


"We couldn’t have had a better awards assembly program for PARP.  There is general agreement with the teacher who said that Reading is Magic program deserves a 10 rating!"

Unadilla Elementary School, Unadilla, NY


How to Book:  Call today for the date you are interested in.  You will receive a written confirmation of the date and time.  Simply return one copy with a small deposit and you’re set!

Cost:  Please contact us. Discounts available for block bookings at multiple schools.

Other Programs Available:  The Magic of Respect, Magic Show & Ice Cream Social Family Night, in-classroom workshops and teacher in-service training..


"Jim Snack is excellent! He really knows how to communicate with kids of all ages and ability."

Red Mill School, East Greenbush, NY




For more information or to arrange a program contact

Jim Snack

PO Box 380

West Sand Lake, NY 12196

(800) 392-7582

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